Cute. Meez.com allows users to construct and export avatars for use in online communities, IM clients, blogs and other social software; kinda like a super-Stortrooper. News.com is carrying a video review of the service today.
The image on the right, is the best approximation of myself I could construct without joining Meez (or losing weight); incidentally the background is the Palace Of Fine Arts Theatre in San Francisco 🙂
However, dressing and configuring my avatar to look as much like me as possible in the Meezmall raised an interesting question…how much of a business is there for fashion brands – like FCUK, Levis and others – to sell digital equivalents of their ranges to avatar providers? Could the success of WoW and Second Life drive a massive secondary economy?